APPA presents strategic planning webinar series

July 26, Aug. 16, Sept. 6
Noon-1:30 p.m. MT

If you don’t know where you are going, chances are you will wind up someplace else. As a public power utility, your goal is to provide reliable, affordable electricity, so you—and your customers—cannot afford to miss that destination. A new three-part webinar series from the American Public Power Association will show you how to draw an effective roadmap to your future.

Strategic Planning You are leaving WAPA.gov. invites chief executive officers, general managers, senior executives, board and council members, and others involved in strategic planning to deep dive into the background and implementation of this valuable process. The series reviews strategic planning options for public power utilities of different sizes and with a variety of governing structures. Strategic planning for state associations and joint action agencies will also be covered.

Planning in three steps
Participants will learn how to engage policymakers and staff, set realistic timetables and budgets, select the right process for your utility and when and how to hire consultants. The series also includes material on managing financial operations as part of long-term performance planning.

July 26Prepare for Change: Blueprinting Your Strategic Plan
Begin by taking a hard look at where your utility stands in the ever-evolving industry landscape and discover how to take control of your future. New technologies, new power sources, new competitors and changing customer expectations will change the way you do business. Expert speakers will help you determine if your organization is prepared to plan for change. You will leave the webinar with the tools to create a realistic blueprint to adapt to market and policy changes, as well as new customer needs and preferences.

Aug. 16—Finances and Performance: Building Your Strategic Plan
Monitoring your organization’s financial health is not the job of only your chief financial officer (if you have one). Your leadership and governance team need to participate in financial planning and oversight as well. Decisions about budgets, rates, power supply, services and system maintenance affect your strategic plan and performance. This webinar presents the big picture on the financial aspect of performance planning.

Sept. 6—Down to Brass Tacks: Implementing Your Strategic Plan
Finalizing your strategic plan is the beginning, not the end of your journey, as the next step—implementation—is where the rubber meets the road. This webinar gets into the details of staying the course and avoiding the common pitfalls in acting on your plan. Learn how to keep all stakeholders aware of the plan’s progress and engage productively with outside consultants or facilitators if needed.

Registration for the full webinar series is $550 or $250 for APPA members. Individual webinars are $199 or $99 for APPA members. Links to all handouts and an audio recording will be sent out shortly after the webinar, in case you are unable to attend.

Continue your education
To earn a completion certificate, you must register for a webinar and your participation must be confirmed by the webinar report log. The completion certificate is only available to the person who registered for the webinar.

APPA is presenting this series in cooperation with Hometown ConnectionsYou are leaving WAPA.gov. a nonprofit utility service organization formed by five public power joint action agencies. Hometown Connections offers products and services to public power utilities, including consulting support for organization assessment, strategic planning and governance development, customer service, market research, and staffing.

Source: Public Power Daily, 7/11/18